Discover the essentials of user research. This course will teach you how to gather insights, analyze trends, and apply research techniques like surveys, interviews, and A/B testing to design impactful, user-centered products
Designing user-centered products can be challenging without a clear understanding of user needs and behaviors. In this course, Product Design: User Research and Analysis, you'll learn to gather, analyze, and apply user insights to create impactful designs. First, you'll explore the fundamentals of user research, including the importance of qualitative and quantitative data. Next, you'll discover how to analyze patterns and trends to inform product decisions. Finally, you'll learn how to use practical techniques like personas, surveys, interviews, and A/B testing to refine your designs. When you're finished with this course, you'll have the skills and knowledge of user research needed to design products that truly meet user needs.
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https://app.pluralsight.com/library/courses/product-design-user-research-analysis/table-of-contents