Say It Right! A Marketer's Guide to Staying Compliant

This book offers clear and practical advice on how to stay compliant across various aspects of marketing, including endorsements, health claims, and affiliate marketing. It covers the basics of FTC regulations, the role of other regulatory agencies, and the importance of truthful advertising. Readers will learn how to avoid common mistakes that could lead to fines, account suspensions, or reputational damage.
Ideal for small business owners, digital marketers, and affiliates, "Say It Right!" provides the tools and knowledge needed to keep marketing efforts both effective and compliant, paving the way for long-term success in today's competitive landscape.